4 Practical Tactics to Thrive in a Cooling Market

The real estate is cooling off. Sales are expected to stay flat rather than increase as anticipated. Even though there’s an increase in listings and stable prices, buyer demand has decreased leading to canceled contracts and potential shift in market dynamics. The question is, how do you thrive in this changing market? For today’s Elite Agent Collab, we are going to give you four tactics to position yourself competitively in today’s market.

 

To learn more about these four actionable tactics, watch the full episode above. You can also use the timestamp provided to browse through the topics that we touched upon in the video:

 

0:00 — Elite Agent Collab: Is the real estate market hot right now?

1:11 — Review of MLS data from the first half of the year

1:22 — Listings, home prices, and buyer demand

2:46 — Tactic 1: Get real, get right about your local market data

3:39 — Difference between the old and current market

3:54 — Market data as driving force for competitive pricing

4:22 — Cancellation rate and its implications

4:45 — Setting seller expectations

5:15 — Tactic 2: Finding the motivated

5:40 — The 5 Ds in real estate

6:04 — Be prepared when working with your clients

6:30 — Tactic 3: Get real, get right about your business

6:41 — Be careful with leading with optimism with your financials

7:17 — Double down on training, education, and accountability

7:40— Identify what worked and what didn’t work in your business

7:53 — Reimagine your business to cut unnecessary expenses

8:21 — Tactic 4: Pricing ahead of the market

9:25 — Summary of main points

10:00 — Reach out to us

We would love to hear from you! If you want to contribute to and be a part of this initiative, don’t hesitate to reach out to us. You can call us at (202) 370-7726 or send us an email at growth@kwmdc.com, and together, let’s elevate the real estate industry.